I try to stay away from a lot of commercials here on OH! Most of the time they are eye catching, but there's not enough substance to really deem them "art" related. Most of the time, commercials fall in to brief, vibrant moments of pop culture where the product reigns supreme and the actual art direction is an afterthought, fallen by they wayside. However, the Prada commercial, "Prada Candy L'eau" is nothing of the sort. It is highly stylized and quirky, likely because the commercial was written and directed by Roman Coppola and Wes Anderson. In fact, it's hard to know that you're even watching a commercial and not just a Coppola/Anderson film (the two wrote Darjeeling Limited and Moonrise Kingdom together) until an image of perfume appears on screen. You can watch the progressive, three-part commercial below. Hopefully it's as peculiar and intriguing to you as it was to me.
Friday, April 26, 2013
Prada Candy L'eau. |
I try to stay away from a lot of commercials here on OH! Most of the time they are eye catching, but there's not enough substance to really deem them "art" related. Most of the time, commercials fall in to brief, vibrant moments of pop culture where the product reigns supreme and the actual art direction is an afterthought, fallen by they wayside. However, the Prada commercial, "Prada Candy L'eau" is nothing of the sort. It is highly stylized and quirky, likely because the commercial was written and directed by Roman Coppola and Wes Anderson. In fact, it's hard to know that you're even watching a commercial and not just a Coppola/Anderson film (the two wrote Darjeeling Limited and Moonrise Kingdom together) until an image of perfume appears on screen. You can watch the progressive, three-part commercial below. Hopefully it's as peculiar and intriguing to you as it was to me.
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